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Want to raise your ranking on search engines? The following steps can help you a lot.
1. Choose primary and secondary keywords carefully
Use a keyword research tool such as wordtracker to find primary keywords with less than competitors and over more than 100 searches in your niche. (there’s a handy free guide on keyword research at http://www.wordtracker.com/keyword-research-guide.html for your reference)
Once you find a primary keyword you’re happy with, go further to find other secondary keywords.
So if your primary keyword you choose for is "model plane" then your secondary keywords may be "buy cheap model plane", "building model plane" and so on.
Ideally, you should include you primary keyword in all your secondary keywords plus one or more additional words that your target audience search for.
Thenl write at least one article focusing on each of these keyword phrases and link them altogether to create your site.
2) Use the keyword as domain name
Your website address should contain your primary keyword phrase. So in the above example, you should use "cheap model planes" as the domain name. The domian should read as Cheapmodelplanes.com, Cheap-modelplane.com, modelplaneGuide.com and so on.
This domain name you choose is vital because it gives you boosts by having your primary keyword in it, and when people link to you they will be virtually forced to include your keywords in their link which, as we’ll see, is another important factor in improving your ranking.
Further steps to improve seo ranking will be covered next time.
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