The New Millennium Devil's Dictionary - Conspiracy

CONSPIRACY, n. Fantasy advanced to explain noteworthy events when the facts are too straightforward and boring to sell much advertising.

A businessman stumbled and fell.
      Well?
His hammered head rang like a bell.
      Well?
A report the police did compel.
      Well?
The Editor said “This is swell,
      Well?
I need to know how come he fell.