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Obey The First Rule Of Selling

The first rule is to treat your customers the way you like to be treated.
Do you like to be ignored,overcharged,sold a produvt that doesn't suit your needs?
Do you like poor service,or having a salesperson in front of you for ages,refusing to take no for an answer?
Anyone who has had a kitchen or double glazing salesman in their house will know what I mean.

No well neither do most of today's consumers.

Put yourself in the customers shoes sell benefits not features,ask carefull well crafted questions.
ask yourself what would I want in this persons shoes and set out to give it to them.