It is estimated that only one in hundred bloggers succeed in making money from adsense. There are many bloggers who get lot of impression but no clicks. One of the reasons for this is the wrong placement of adsense ads.

A proper planning should go into the placement of ads. Ads should be clearly visible to the reader. Too many different ads in one box will sometimes confuse the reader. So create the text in such a way that all ads will be on same topic.

Now comes the placing of ads. Ads that are placed on the top of the blog will be mostly missed by the reader. This is because the reader will be concentrating on the article. The reader has not come into your page for seeing ads but for reading the article. Similar are the fate of those ads that are placed on the sides.

The ads that are placed just below the article have chances of getting clicked more. This is because once a reader has finished reading the article; he or she might think what next? The ads might attract such readers.

Another advantage of placing the ads below the article is that, if the reader is interested to know more about the subject dealt in article, he or she might click the ads instantly.