In Arkansas of all places, I didnt even know they had computers in Arkansas! Let alone a judiciary system but what do you know! A judge awarded a class action lawsuit in favour of the plaintiff.
What that means is the Google lost and the webmaster won!
Wait a second how much? 90 Million?!?
Of that 30 Million was paid to the lawyers in Cold hard Cash. The lawyers fees were 1/3 of the total verdict (I love lawyers). The webmasters got 60 Million left over, but they werent paid in cash, they were paid in adwords coupons.
So what the means is that they were fighting a lawsuit against Google stating that people were clicking on their links malicously, and Google gave them 60 Million dollars worth of Adwords Coupons. (Advertising Credit on Google)
Thats like me suing McDonald's for making me fat, and them paying me with BIG MAC's!
At the end of the day you may think that Google lost, but they did win. Its a great accounting technique in my opinion.The sixty million dollars that was going to be sent is still a asset for the company, because the money will be spent on Google, and its partner websites. Partner websites being anyone that is using adsense. And since Google wont be giving all of its profits to people in the adsense system (obviously google will keep a cut), they actually will come out with spending a little less than sixty million on adwords.
Not to mention the original click fraud in question was for more than that amount!
Accountants and Lawyers will always lead to trouble for the little man.
So who are the winners here? GooGle, and the lawyers. The losers are the webmasters using both adwords and ADSENSE!
And what will the lawyers do with all their money? You guessed it, they will spend it all on adwords...
Dont believe me? Check out the highest paying keywords for the program by CLICKING HERE!
You guessed it, the lawyers are funneling money into the adwords system so that more people will click on their links which will lead to more CLASS ACTION lawsuits. Round and Round the merry wheel GOES!
--M out




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