I was at a shopping mall the other day. I passed by a few vendors with sales persons distributing fliers to the prospects. I was hopeful to get one. Yet, when I approached a sales person, she turned away. I looked at her in dismay.

Just then, another sales person approached me and handed me a flier. I liked the product and knew it would become handy. I bought it instantly (mainly just to spite at the first sales person). The first sales person then blurted out to her colleague, "Oh, if only I knew she would buy!" Too late .... I praised myself for being cruel to her.

What about online?

Selling online is a tougher job. No sales person dares to be selective about their prospects. That would be a great mistake.

As the modern technology brings us into a broader spectrum of contacts, every net-marketer feels happy. There will be more leads and traffic to their sites. Keyword-based search engines allow many site-owners the chance to sell their products globally.

Although SPAMS are making our mail boxes uncomfortable, that is not supposed to be a great problem. After all, the net-marketers do not have the right to be selective about their prospects. They cannot see them. They cannot judge them. They are just following their leads.

Maybe this is the trend of marketing we are all looking for. Be treated alike. Who likes to buy products form some brick and mortar shops where the sales persons follow them everywhere and make faces when they leave without buying anything?

It is difficult to train sales person not to be selective because they just react with their emotion. However, when a net-marketer sells with his emotion, he is better off doing something. No prospects will buy from him, even if he has the best products in the world.

Time is changing. People are changing with time too.